Headline: Samsung, Qualcomm, and Google Collaborate to Develop XR Headset; Launch Date Delayed
In an exciting development for the virtual reality market, Samsung, Qualcomm, and Google have joined forces to create an innovative XR (extended reality) headset. However, the highly-anticipated launch has been delayed as the XR alliance aims to redefine its project.
Samsung, in a bid to match Apple’s cutting-edge technology, has commissioned higher resolution screens for its XR headset. The company had initially planned to unveil the headset in early 2024, but the release has now been pushed back to mid-2024. The final product launch is now expected to take place at the end of 2024.
To ensure developers have accurate information, Samsung has communicated that the new headset will indeed be launched by the end of 2024. Despite this setback, the production target for the Samsung XR headset remains modest, with an estimated 30,000 units expected to be available in 2024.
In a surprising turn of events, Apple has reportedly scaled back its production targets for its Vision Pro headset from 1 million to 400,000 units. This adjustment opens up opportunities for other industry players, including Samsung, to gain a stronger foothold in the market. The Samsung XR headset is expected to retail at around $2,000, making it a more affordable option compared to the Apple Vision Pro priced at $3,500 and the Meta Quest 3 priced at $500.
The partnership between Samsung, Google, and Qualcomm was born out of a desire to rival Apple’s high-end Vision Pro. After Apple’s announcement in June, the three tech giants decided to go back to the drawing board to refine their XR headset plans. Samsung is spearheading the hardware design, while Google focuses on developing a mixed reality version of Android, and Qualcomm supplies the essential chip technology.
The decision to reset their plans is reminiscent of Google’s response to Apple’s revolutionary iPhone announcement, leading to the redesign of their smartphone platform. Similarly, Samsung is expected to present a more compelling hardware product for its next-generation XR headset, aiming to captivate users with an unparalleled immersive experience.
As technology continues to advance, the collaborative efforts of Samsung, Qualcomm, and Google promise to fuel the future of virtual reality, enhancing our digital interactions and shaping a world of endless possibilities.
